News Archive
Avid Gardener to Help A&BS Units Grow
Megan Berry is the Marketing Office’s newest project manager. Megan is from Tyrone, PA and joins Penn State after working in Juniata College’s Sill Business Incubator, an office that assists student and community entrepreneurs. Megan graduated from Penn State Altoona with a degree in Business, which included an emphasis on marketing and management. Megan has two children—Landon, 5, and Kaydence, 2—and enjoys gardening outside.

Yo Adrien!
Adrien Aloi joins ASMO as its first Hotel Marketing intern for the fall semester. She is a sophomore in the Hotel, Restaurant, and Institutional Management program and is very excited to further her Hospitality experience after spending time in Sales and Catering this past summer. Adrien is also secretary of the Meetings and Events Club on campus, as well as a member of Whiplash Dance Team and Tapestry Dance Company. She is a South Jersey native who hopes to, in the future, work in hotels planning a variety of meetings and events.
ASMO Recognized for Green Practices
The Marketing Office is now a certified "Green Paws Office." The certification recognizes ASMO's efforts to improve environmental performance, reduce costs, and provide a healthier workplace. On November 12, 2010, the Campus Sustainability Office awarded the ASMO crew the certificate along with other University Green Teams at an event in the Bryce Jordan Center.
Monica Kling Picked 'Best Boss Since Wendy Jones'

The newly created Interactive Media Team dubbed Monica Kling its assistant director of Marketing. For the past year, Monica has been leading the Marketing Office as acting manager and was integral in its merging with the IT department. The new venture will create stronger communications and collaboration between the two units. Although Monica has been running the show for a little over a year, she has played a leadership role for many years in several positions within Auxiliary & Business Services.
Intern Stops by ASMO Before Her Spanish Voyage
Rachel Wozniak has joined the ASMO team as the new writing intern for Summer 2012. She is originally from Johnstown, PA and has always wanted to be a Nittany Lion. Rachel just finished her sophomore year and is majoring in Public Relations, with Spanish and Global Studies as concurrent majors. On campus, she is the advertising director for La Vie, the Penn State Yearbook, and an account associate for Happy Valley Communications, a student-run PR firm. Rachel loves to travel and will be studying abroad in Barcelona this upcoming fall. In the future, she hopes to get a job with an international company doing event planning and public relations.
ASMO Reels in New Video Intern
Rachel Nierle, a citizen of the world, has been traveling since she was born. She joins ASMO as the spring 2012 video intern. Her major is in Film and Video and she is inspired by the works of French director Jean-Pierre Jeunet and hopes to continue in film and focus on becoming a cinematographer.
New Administrative Assistant Comes Marching In
ASMO would like to welcome its new administrative assistant, Nicole DeJohn Brown. Nicole moved to Bellefonte in October 2011 from Baton Rouge, LA. She enjoys singing, the outdoors, good southern cooking—especially boiled crawfish and grits—and meeting new people.
Bookworm Dubbed ASMO Writing Intern
Chardonnai Johnson, a Philadelphia native, joins ASMO as the spring 2012 writing/editing intern. She is a junior majoring in Journalism and minoring in Sociology and English. Chardonnai is also a student sports reporter for gopsusports.com and a diversity ambassador in Multicultural Affairs. Her future goals include working for the Associated Press at an international location and publishing a best seller.
Centre County Native Joins the ASMO Ranks
Shane Robinson, ASMO's marketing/social media intern, is a junior majoring in Marketing. He also minors in Supply Chain and Information Systems Technology and is working toward a retail certificate in Marketing. Shane is a native of Centre County, PA and hopes to work in sports marketing or retail in the future.
Goodbye Jerilyn
We said goodbye to one of ASMO's greats this February. Jerilyn Brom, our esteemed and well respected administrative assistant, took a job with the Applied Research Lab in search of new challenges, but clearly not for more fun-loving coworkers. Jerilyn worked in ASMO for more than 10 years and provided the hard work for many of our most successful projects. Thank you Jerilyn and good luck!
Marketing Director Joins the Seattle Scene

ASMOids say farewell to Marketing Director Wendy Jones at her going away party at Legends Pub in the Penn Stater Conference Center Hotel.
On April 15, 2011, ASMO lost its leader. Director Wendy Jones left for rainier skies and a new job at Seattle Pacific University. Wendy truly made the Marketing Office what it is today and provided the ASMOids with an immense amount of guidance and support. She will be greatly missed, not only at Auxiliary & Business Services and Finance & Business, but also at Penn State and the State College area. We will continue to proudly fly the ASMO flag high as Wendy has for many years. Good luck Wendy. Thanks for everything.
Dunkin Donuts Fanatic Becomes Project Manager

Sports Commentator Writes for ASMO

ASMO's First Video Intern Takes Position Behind the Camera

First Social Media Intern Sings Without Instruments

Darla Zecchin Dances Her Way into ASMO

Meet Stew. The Most Interesting Chef in ASMO.

Web Programmer Joins ASMO Team

Central PA Native Joins ASMO

Bearded Camera Man Joins ASMO

A Decade in Graphic Design

Intern Stops by ASMO Before Seeing the World

Cheerleader Brings Penn State Spirit to Intern Desk

THON Leader Joins ASMO for the Summer

ASMO Serves Up Marketing Experience for Newest Intern

Commonwealth Advocate Interning with ASMO

2009 A&BS Spring Conference
Over 300 employees flocked to University Park to learn how to "think differently."
ASMO's Newest Intern Has International Dreams

Junior Elena Benton has taken the intern chair at ASMO for the 2009 fall semester. She is majoring in Marketing, as well as minoring in International Studies. Next spring she plans to travel to Florence, Italy for her semester abroad. Benton is from Wynnewood, PA and has interests in entertainment and service marketing, and enjoys playing volleyball. Welcome Elena!
Intern Begins A&BS Experience with ASMO in the F&B New Professionals Program

Hailing from East Stroudsburg, PA, in the beautiful Pocono Mountains, Stacy Hollar joins ASMO as the office's first F&B Diversity Intern. A 2009 Penn State graduate in Film/Video, Stacy will be working with the video production and writing teams. Stacy has a range of interests from listening to music to writing, and she is currently working on two novels. Her goals are to become a published author and an accomplished screenwriter.
Lynn DuBois Retires
Director of Ancillary Services for Housing & Food Services Lynn DuBois retired on June 30, 2009. View photos from Lynn's June 25 Retirement Party.
First day back at office after break is welcomed by glorious sunrise. (1-3-07)
As the Season Turns, a New Intern Lands in ASMOville

Copper State Native Fills Project Manager Position

New Year, New Semester, New Intern — The Dan Mills Era Begins

ASMO Welcomes Back Stephanie Miller

After over a year of living in China, Stephanie Miller returned to her web developer position in the ASMO office. Originally from Dallas, Texas, Stephanie has lived in the Northeast for over 10 years. She studied Design Technology at LeTourneau University in Longview, Texas. Her interests include outdoor activities like gardening and hiking.
Lights, Camera, Márquez: Noelis Márquez jump-cuts to ASMO as Videographer.

Noelis obtained a B.A. in Integrative Arts from Penn State University in 2007. The summer of that same year, she interned in the Artworks Department of NBC Universal, which sparked her interest in new media and design. Prior to accepting the position in the ABS Marketing Office, she worked as a graphic designer for Nuno Graphics in Toa Baja, PR. During her free time, she enjoys playing racquetball and attempting to play the guitar.
Hirsch joins ASMO as Web Developer

Jennifer L. Hirsch is a former graduate of the Pennsylvania State University. She obtained a Bachelor of Arts degree in Communication Arts and Sciences and minored in Information Sciences and Technology in August of 2001. Since graduation, she began her own freelance web-design and consulting business and has developed and maintained multiple websites for professional clients in the State College area. Her hobbies include writing, gardening, interior painting/stenciling, and music study as a flutist. Go Lions!
Welliver moves to new position in ASMO

On June 12, former ASMO Project Manager Scott Welliver officially transferred his immeasurable creative strengths and variety of experiences to his new position of Interactive Media Manager. Among his new responsibilities, Welliver will be handling the office's web work and also overseeing all of the office's video production. Congratulations Scott!
ASMO Inks New Writer Intern for Fall Semester: Kerry Bailey

ASMO Project Manager Celebrates 25 Years
ASMO Project Manager Monica Kling was honored for her 25 years at Penn State. Coworkers, friends, and family gathered at the ASMO office on Friday, February 1 to celebrate the momentous occasion.
ASMO Welcomes Summer Intern Cynthia Casebere

ASMO would like to welcome Cynthia Casebere to its office. Cynthia is a senior advertising major who joined the ASMO crew this May to begin her summer marketing internship. So far, her favorite classes have been British Literature and Advertising Creative Strategies. She enjoys drawing, specifically pencil drawings and cartoons, and she also tap dances. She is originally from Ridley, PA (south of Philadelphia) and her favorite thing about State College is coffee at Webster's Cafe.
ASMO art director takes home creativity award from HFS Awards

Congratulations to Andrew Heckathorne, ASMO's much acclaimed and well-respected art director, for being awarded the Thomas V. Gibson Award for Creativity and Innovation at the 2007 Housing and Food Services Awards. The awards ceremony was held on Nov. 8 at the Letterman's Lounge in Beaver Stadium.
ASMO Takes the My20 Challenge
The Marketing Office staff will take several steps to reduce our carbon footprint during the April 21-25 Conservation Week. Think you can do better . . . challenge us! More
New Marketing Intern Joins ASMO, Welcome Daniele Romao

Please welcome Daniele Romao, the newest addition to the ASMO office. Coming all the way from Putnam County, NY, Daniele is a marketing major in her junior year. She is a member of the Penn State Marketing Association and her favorite class this semester is Philosophy 100. Daniele attended Brewster High School in New York (about an hour outside of New York City). She enjoys playing tennis and hopes to find a job in marketing after she graduates next year.
Welcome new ASMO writer, Jonathan McVerry.

Prior to accepting this position, Jonathan was employed by the Williamsport Sun-Gazette, where he was the lead political reporter. Previous employment history includes: freelance Entertainment Writer at the Centre Daily Times Weekender, Public Relations Coordinator with the Drew Michael Taylor Foundation, Shippensburg; and Project Manager with Ganister Hill, Shippensburg. Jonathan earned a B.A. in Journalism from Penn State University and obtained a Master's Degree in Communication Studies from Shippensburg University. He is interested in music and sports.
New Graphic Designer, Elyse Kuhn, Joins the Staff

Pennsylvania College of Technology is where Elyse decided to obtain a Bachelor of Science degree in Graphic Design. While on campus, she worked as a Graphic Design Intern for Penn
College’s information channel, PCTV. She particularly enjoys painting and photography. In her free time, Elyse enjoys spending time with her family and friends.
Come cheer on the ALL-WORLD CHAMPIONS OF THE WORLD basketball team, representing the ABS Marketing office.

BANK SHOT!! ASMO's ALL WORLD Championship 3-on-3 basketball team gets ready to take the trophy at the 2007 Auxiliary and Business Services Spring Conference, held at Penn State Erie this year. Come out and watch the ALL-WORLD CHAMPIONS OF THE WORLD take the first-place trophy back to University Park. It's sure gonna look nice next to all the other awesome trophies we own for being totally awesome.
Team members:
Johnny "Jumpshot" Flude
Scott "I dunk more than doughnuts" Welliver
Andy "They should move the 3 point line back another 10 feet" Heckathorne.
Jessa's farewell party. Best wishes to Jessa in her new job at Glaxo Smith Kline in Philadelphia. We'll miss you!!!
First day back at office after break is welcomed by glorious sunrise. (1-3-07) (more).
We're moving Jan. 12-16:
Phone and e-mail service may be sporadic - if you need immediate assistance during this time, call: 814-404-3770.
Seasonal changes bring glorious rainbow to ASMOville
Brilliant rainbow appears over Beaver Stadium -- looking from the front of Hostetter Building -- on Football Eve, Friday, Sept. 29, 2006. The next day, the Lions trounced on Northwestern 33-7. Go Lions!

The Marketing Office wishes former project manager Michele Guisewite a happy life in New Jersey with fiance Joe Plumbo. View photos from the August 19 Wedding in Delaware and the June 29 Going Away Party in the Marketing Office.
Best wishes to retiring Associate Vice President of Finance & Business, Thomas V. Gibson. View photos from the Friday, June 16 party at the Faculty Staff Club at the Nittany Lion Inn.
id+ Program Wins National Marketing Award

Several of the award-winning marketing pieces highlighted the LionCash+ program, which has helped facilitate partnerships between the University and businesses located near several Penn State campuses. The program allows all Penn State id+ cardholders to use their LionCash+ funds to make purchases at participating on- and off-campus locations—and has been particularly beneficial for participating businesses in the State College area. Since July 1, 2005, LionCash+ sales at participating State College businesses have exceeded $2.7 million—and several merchants have told the id+ Office that there has been an increase in sales since they started participating in the program. "We attribute our success to our fantastic marketing program and promotional materials," says Cindy Kellerman, manager of the id+ program.
In addition to working with the Downtown State College Improvement District to promote businesses that accept LionCash+, the marketing team—with assistance from student interns—has run ads in the Daily Collegian. "We are always seeking ways to advocate the partnerships we have with participating businesses," says Kellerman, adding that the next phase of the marketing plan is to raise program awareness among faculty and staff. "Some locations offer discounts or incentives to LionCash+ users," she points out. "It is really an unknown benefit among faculty and staff."
View from Monica & Andy's office
Photo by Jerilyn Brom



