News Archive
ASMO Takes the My20 Challenge
The Marketing Office staff will take several steps to reduce our carbon footprint during the April 21-25 Conservation Week. Think you can do better . . . challenge us! More
New Marketing Intern Joins ASMO, Welcome Daniele Romao

Welcome new ASMO writer, Jonathan McVerry.

Jonathan earned a B.A. in Journalism from Penn State and is working on a master's degree in Communication Studies from Shippensburg University.
He is interested in music and sports.
New Graphic Designer, Elyse Kuhn, Joins the Staff

Pennsylvania College of Technology is where Elyse decided to obtain a Bachelor of Science degree in Graphic Design. While on campus, she worked as a Graphic Design Intern for Penn
College’s information channel, PCTV. She particularly enjoys painting and photography. In her free time, Elyse enjoys spending time with her family and friends.
Come cheer on the ALL-WORLD CHAMPIONS OF THE WORLD basketball team, representing the ABS Marketing office.

BANK SHOT!! ASMO's ALL WORLD Championship 3-on-3 basketball team gets ready to take the trophy at the 2007 Auxiliary and Business Services Spring Conference, held at Penn State Erie this year. Come out and watch the ALL-WORLD CHAMPIONS OF THE WORLD take the first-place trophy back to University Park. It's sure gonna look nice next to all the other awesome trophies we own for being totally awesome.
Team members:
Johnny "Jumpshot" Flude
Scott "I dunk more than doughnuts" Welliver
Andy "They should move the 3 point line back another 10 feet" Heckathorne.
Jessa's farewell party. Best wishes to Jessa in her new job at Glaxo Smith Kline in Philadelphia. We'll miss you!!!
First day back at office after break is welcomed by glorious sunrise. (1-3-07) (more).
We're moving Jan. 12-16:
Phone and e-mail service may be sporadic - if you need immediate assistance during this time, call: 814-404-3770.
Seasonal changes bring glorious rainbow to ASMOville
Brilliant rainbow appears over Beaver Stadium -- looking from the front of Hostetter Building -- on Football Eve, Friday, Sept. 29, 2006. The next day, the Lions trounced on Northwestern 33-7. Go Lions!

The Marketing Office wishes former project manager Michele Guisewite a happy life in New Jersey with fiance Joe Plumbo. View photos from the August 19 Wedding in Delaware and the June 29 Going Away Party in the Marketing Office.
Best wishes to retiring Associate Vice President of Finance & Business, Thomas V. Gibson. View photos from the Friday, June 16 party at the Faculty Staff Club at the Nittany Lion Inn.
id+ Program Wins National Marketing Award

Several of the award-winning marketing pieces highlighted the LionCash+ program, which has helped facilitate partnerships between the University and businesses located near several Penn State campuses. The program allows all Penn State id+ cardholders to use their LionCash+ funds to make purchases at participating on- and off-campus locations—and has been particularly beneficial for participating businesses in the State College area. Since July 1, 2005, LionCash+ sales at participating State College businesses have exceeded $2.7 million—and several merchants have told the id+ Office that there has been an increase in sales since they started participating in the program. “We attribute our success to our fantastic marketing program and promotional materials,” says Cindy Kellerman, manager of the id+ program.
In addition to working with the Downtown State College Improvement District to promote businesses that accept LionCash+, the marketing team—with assistance from student interns—has run ads in the Daily Collegian. “We are always seeking ways to advocate the partnerships we have with participating businesses,” says Kellerman, adding that the next phase of the marketing plan is to raise program awareness among faculty and staff. “Some locations offer discounts or incentives to LionCash+ users,” she points out. “It is really an unknown benefit among faculty and staff.”
View from Monica & Andy's office
Photo by Jerilyn Brom



