Who We Are What We Do How We Do It Home
Megan Berry
Project Manager
Nicole Brown
Staff Assistant
Monica Kling
Assistant Director
Doug Irwin
Graphic Designer
Andy Heckathorne
Art Director
Michelle Isham
Project Manager
Elyse Kuhn
Graphic Designer
Jonathan McVerry
Writer/Editor
Leighton Scott
Web Developer
April Geffre Irwin
Project Manager
Pam Edmonston
Programmer/Analyst
Anne Davis
Project Manager

 

News Archive



Avid Gardener to Help A&BS Units Grow

Megan Berry is the Marketing Office’s newest project manager. Megan is from Tyrone, PA and joins Penn State after working in Juniata College’s Sill Business Incubator, an office that assists student and community entrepreneurs. Megan graduated from Penn State Altoona with a degree in Business, which included an emphasis on marketing and management. Megan has two children—Landon, 5, and Kaydence, 2—and enjoys gardening outside.

 

Yo Adrien!

Adrien Aloi joins ASMO as its first Hotel Marketing intern for the fall semester. She is a sophomore in the Hotel, Restaurant, and Institutional Management program and is very excited to further her Hospitality experience after spending time in Sales and Catering this past summer. Adrien is also secretary of the Meetings and Events Club on campus, as well as a member of Whiplash Dance Team and Tapestry Dance Company. She is a South Jersey native who hopes to, in the future, work in hotels planning a variety of meetings and events.

 

ASMO Recognized for Green Practices

The Marketing Office is now a certified "Green Paws Office." The certification recognizes ASMO's efforts to improve environmental performance, reduce costs, and provide a healthier workplace. On November 12, 2010, the Campus Sustainability Office awarded the ASMO crew the certificate along with other University Green Teams at an event in the Bryce Jordan Center.

 

Monica Kling Picked 'Best Boss Since Wendy Jones'

The newly created Interactive Media Team dubbed Monica Kling its assistant director of Marketing. For the past year, Monica has been leading the Marketing Office as acting manager and was integral in its merging with the IT department. The new venture will create stronger communications and collaboration between the two units. Although Monica has been running the show for a little over a year, she has played a leadership role for many years in several positions within Auxiliary & Business Services.   

Intern Stops by ASMO Before Her Spanish Voyage

Rachel Wozniak has joined the ASMO team as the new writing intern for Summer 2012. She is originally from Johnstown, PA and has always wanted to be a Nittany Lion. Rachel just finished her sophomore year and is majoring in Public Relations, with Spanish and Global Studies as concurrent majors. On campus, she is the advertising director for La Vie, the Penn State Yearbook, and an account associate for Happy Valley Communications, a student-run PR firm. Rachel loves to travel and will be studying abroad in Barcelona this upcoming fall. In the future, she hopes to get a job with an international company doing event planning and public relations.  

ASMO Reels in New Video Intern



Rachel Nierle, a citizen of the world, has been traveling since she was born. She joins ASMO as the spring 2012 video intern. Her major is in Film and Video and she is inspired by the works of French director Jean-Pierre Jeunet and hopes to continue in film and focus on becoming a cinematographer.   

 

 

New Administrative Assistant Comes Marching In



ASMO would like to welcome its new administrative assistant, Nicole DeJohn Brown. Nicole moved to Bellefonte in October 2011 from Baton Rouge, LA. She enjoys singing, the outdoors, good southern cooking—especially boiled crawfish and grits—and meeting new people.  

 

 

Bookworm Dubbed ASMO Writing Intern



Chardonnai Johnson, a Philadelphia native, joins ASMO as the spring 2012 writing/editing intern. She is a junior majoring in Journalism and minoring in Sociology and English. Chardonnai is also a student sports reporter for gopsusports.com and a diversity ambassador in Multicultural Affairs. Her future goals include working for the Associated Press at an international location and publishing a best seller.

 

Centre County Native Joins the ASMO Ranks



Shane Robinson, ASMO's marketing/social media intern, is a junior majoring in Marketing. He also minors in Supply Chain and Information Systems Technology and is working toward a retail certificate in Marketing. Shane is a native of Centre County, PA and hopes to work in sports marketing or retail in the future.

 

 

Goodbye Jerilyn























We said goodbye to one of ASMO's greats this February. Jerilyn Brom, our esteemed and well respected administrative assistant, took a job with the Applied Research Lab in search of new challenges, but clearly not for more fun-loving coworkers. Jerilyn worked in ASMO for more than 10 years and provided the hard work for many of our most successful projects. Thank you Jerilyn and good luck!

 

Marketing Director Joins the Seattle Scene



















ASMOids say farewell to Marketing Director Wendy Jones at her going away party at Legends Pub in the Penn Stater Conference Center Hotel.

On April 15, 2011, ASMO lost its leader. Director Wendy Jones left for rainier skies and a new job at Seattle Pacific University. Wendy truly made the Marketing Office what it is today and provided the ASMOids with an immense amount of guidance and support. She will be greatly missed, not only at Auxiliary & Business Services and Finance & Business, but also at Penn State and the State College area. We will continue to proudly fly the ASMO flag high as Wendy has for many years. Good luck Wendy. Thanks for everything.

 

Dunkin Donuts Fanatic Becomes Project Manager

New ASMO Project Manager Anne Davis is originally from Bellefonte, PA. She graduated from Juniata College with a degree in Communications. Before becoming an ASMOid, Anne was assistant director of finance at the Penn State Alumni Association. She enjoys traveling, cooking, and has an interest in remodeling old homes. Some of Anne's units include Housing, Lion Surplus, Transportation, and Residence Life.

 

 

 

 

Sports Commentator Writes for ASMO

Karam Khosa is a junior majoring in Broadcast Journalism. He joins ASMO as a writing intern for the spring 2011 semester. He hails from Newtown, PA and his main interests include sports and music. Karam also works for the Sportsblitz Show on campus radio station 90.7, The Lion FM. He hosts his own weekly sports show and does live play-by-play commentary for Penn State basketball and football games. Eventually Karam would like to get a job in media or marketing after graduation.

 

 

 

 

ASMO's First Video Intern Takes Position Behind the Camera

Christy Lamberjack, a native of West Chester, PA, was dubbed ASMO's first video intern for the spring semester. She is majoring in film and minoring in English. She enjoys the outdoors, playing sports, and filmmaking. She hopes to travel the world after graduation making documentaries.

 

 

 

 

 

First Social Media Intern Sings Without Instruments

A junior majoring in Marketing and Public Relations, Helen Qing joins ASMO as its first social media intern. She is from King of Prussia, PA. She is involved in Multicultural Business Society, Asian American Christian Fellowship, and Rhythm of Faith a capella group. Her dream job is to work for a marketing firm in New York City doing new media, market research, and marketing sales. She also plans to pursue a master's degree in finance after a few years of working.

 

 

 

 

 

Darla Zecchin Dances Her Way into ASMO

ASMO's newest marketing intern Darla Zecchin is from Chalfont, PA. She is a senior majoring in Marketing and minoring in Economics. She is a life-long Student Red Cross Club volunteer and is currently involved with the THON special events committee. She is very excited to be dancing in the 2011 installment of the Dance Marathon. She will be dancing for the SRCC. Her future goals include getting her master's degree in marketing and eventually working for an advertising agency.

 

 

 

Meet Stew. The Most Interesting Chef in ASMO.

Please welcome Chef Stew to the Marketing Office. Stew was born wearing a chef's hat. His formative years took place in the Tuscany region of Italy. As a teenager, he traveled through East Asia gaining knowledge of local fare in many small towns. He opened a successful ice cream shop at the South Pole. By the time he was 30, he traveled by shrimp boat to the southern most tip of South America and traveled north by Razor scooter. It was here he added spice and gorilla meat to his culinary repertoire. Twenty years later he joins ASMO as the office's in-house chef. His daily menu includes sliders, noodles, and the very rare chicken cosmo. He lives in Tim's desk.

 

Web Programmer Joins ASMO Team

Pam Edmonston has settled into her new spot at the ASMO web programmer desk. Pam has a degree in Art Education from Florida State University. She received her webmasters certificate from the Penn State World Campus and Continuing Education programs. She is currently working on a Masters of Professional Studies in Information Sciences at Penn State. Her past work experience includes programmer/analyst positions with the University Budget Office and Registrar's Office. She enjoys outdoor activities, as well as painting and photography.

 

 

 

Central PA Native Joins ASMO

Hailing from tiny Alexandria, PA, Leighton Scott joins ASMO as the office's new web developer. Leighton is a woman with many interests. She has studied political communication, international studies, and law. She is also interested in communications and marketing, so we think she'll like it here. Leighton also enjoys photography and the outdoors, and is an avid hiker and kayaker.

 

 

 

 

Bearded Camera Man Joins ASMO

Tim Auman is pointing the camera at Penn State as ASMO's new videographer. A Juniata College graduate in Digital Film and Media, Tim's past work experience includes working in Juniata's Digital Media Studio where he helped create short videos for the college's marketing department. While in school, Tim visited African countries Gambia and Senegal to film students studying abroad. You can get a taste of Tim's work by viewing his latest video below, which he made since joining the ASMO team.



 

A Decade in Graphic Design

Music man Doug Irwin clocked in his tenth year as graphic designer here at ASMO. Over the years, he has created some of the office's most popular and recognizable logos and art. The office celebrated Doug's decade of excellence on May 2 by sharing memories and enjoying ice cream from the Berkey Creamery.

 

 

 

 

 

 

 

Intern Stops by ASMO Before Seeing the World

During this fall semester we'd like to share a warm welcome to our intern Bianca Peart. From Chadds Ford, PA, she is a junior majoring in Management Information Systems and Spanish and minoring in International Business. Bianca is also interning this semester with Penn State Athletics. She enjoys playing various sports, cooking, and spending time with her family and friends. She is involved within the community and is on the executive board of Sigma Alpha Pi Honor's Society along with Multicultral Women's Forum. After graduation, she plans on traveling the world as an international marketing consultant or working with software designing.

 

Cheerleader Brings Penn State Spirit to Intern Desk

This summer, junior Taylor Marques takes the marketing intern chair. Taylor is from Simsbury, CT, but grew up in Chicago. She is majoring in marketing and public relations and spends a lot of time rooting on the Nittany Lions as a Penn State cheerleader. She is also a member of the Alpha Phi sorority and enjoys skiing, football, the beach, and Dave Matthews Band concerts. Taylor hopes to travel to Europe after graduating, and her goals are to work for a marketing/public relations company in New York City or Boston.

 

 

THON Leader Joins ASMO for the Summer

New summer intern Kirsten Kelly will be splitting time with ASMO and Housing and Food Services, Commonwealth Campuses, where her main focus will be on marketing for the Penn State Bakery. Kirsten is a senior majoring in marketing and minoring in economics and business law, and is originally from Annapolis, MD. She is the overall chair of THON 2011 and a member of the Phi Mu sorority. Kirsten enjoys traveling, kids, and all things Penn State. After graduation, she hopes to get involved with a non-profit organization in Washington, D.C.

 

 

ASMO Serves Up Marketing Experience for Newest Intern

Joining the ASMO team from York, PA is Allie Pandelidis, a junior majoring in marketing. Allie will be filling in the general marketing internship position for the spring 2010 semester. She is involved in the Penn State Marketing Association and is a member of the Gamma Phi Beta sorority. She is an ace at tennis, and hopes to travel Europe after graduating. After that, her goal is to find a job in event planning and live in the south.

 

 

 

 

Commonwealth Advocate Interning with ASMO

Senior Luke Lipsky joined ASMO in January as a writing intern for the 2010 spring semester. He's an Allentown native majoring in journalism, eager to add creative and dynamic writing skills to the office. He is a former student of Penn State Lehigh Valley where he served in student government and continues commonwealth representation in the Council of Commonwealth Student Governments. Luke will graduate this semester with hopes of working in sports marketing or public relations, and dreams of working in New York City.

 

 

 

2009 A&BS Spring Conference
Over 300 employees flocked to University Park to learn how to "think differently."

ASMO's Newest Intern Has International Dreams

Junior Elena Benton has taken the intern chair at ASMO for the 2009 fall semester. She is majoring in Marketing, as well as minoring in International Studies. Next spring she plans to travel to Florence, Italy for her semester abroad. Benton is from Wynnewood, PA and has interests in entertainment and service marketing, and enjoys playing volleyball. Welcome Elena!


 

 

 

Intern Begins A&BS Experience with ASMO in the F&B New Professionals Program

Hailing from East Stroudsburg, PA, in the beautiful Pocono Mountains, Stacy Hollar joins ASMO as the office's first F&B Diversity Intern. A 2009 Penn State graduate in Film/Video, Stacy will be working with the video production and writing teams. Stacy has a range of interests from listening to music to writing, and she is currently working on two novels. Her goals are to become a published author and an accomplished screenwriter.


 

 

Lynn DuBois Retires
Director of Ancillary Services for Housing & Food Services Lynn DuBois retired on June 30, 2009. View photos from Lynn's June 25 Retirement Party.


asmo idol


First day back at office after break is welcomed by glorious sunrise. (1-3-07)


As the Season Turns, a New Intern Lands in ASMOville

Katie Polkowski is the newest member of the ASMO team. She is an Advertising major and Liberal Arts minor, and she is entering into her junior year at PSU. This summer, Katie will be partaking in a split internship between the Housing & Food Services and ASMO offices. She enjoys drawing, reading, and taking part in anything competitive. Katie is originally from Nazareth, PA, the hometown of Mario Andretti, and hopes to work for PSU some day.


Copper State Native Fills Project Manager Position

All the way from sunny Phoenix, AZ, April Geffre joins ASMO as its newest project manager. April earned her B.S. in Political Science and M.A. in Communication from Arizona State University. Before moving to ASMOville, she was a marketing and grant coordinator of computer training at a private post secondary school. In her spare time she is a Girl Scout troop leader and rollercoaster fanatic. She likes the great outdoors and is learning to play guitar. Welcome April!


New Year, New Semester, New Intern — The Dan Mills Era Begins

Daniel P. Mills joins the ASMO crew for the Spring 2009 semester as its new writing intern. Dan, a senior at Penn State, is pursuing a double major in Communication Arts & Sciences and Journalism, along with a minor in Business. Before coming to ASMOville, Dan interned and wrote freelance for The York Dispatch, a newspaper from his hometown York, Pa. After graduation in May, Dan plans to enter the newspaper industry as a reporter or the corporate world in marketing/communications. His interests include mountain and road biking, climbing, skiing, kayaking, and camping.


ASMO Welcomes Back Stephanie Miller

After over a year of living in China, Stephanie Miller returned to her web developer position in the ASMO office. Originally from Dallas, Texas, Stephanie has lived in the Northeast for over 10 years. She studied Design Technology at LeTourneau University in Longview, Texas. Her interests include outdoor activities like gardening and hiking.









Lights, Camera, Márquez: Noelis Márquez jump-cuts to ASMO as Videographer.

Noelis obtained a B.A. in Integrative Arts from Penn State University in 2007. The summer of that same year, she interned in the Artworks Department of NBC Universal, which sparked her interest in new media and design. Prior to accepting the position in the ABS Marketing Office, she worked as a graphic designer for Nuno Graphics in Toa Baja, PR. During her free time, she enjoys playing racquetball and attempting to play the guitar.






Hirsch joins ASMO as Web Developer

Jennifer L. Hirsch is a former graduate of the Pennsylvania State University. She obtained a Bachelor of Arts degree in Communication Arts and Sciences and minored in Information Sciences and Technology in August of 2001. Since graduation, she began her own freelance web-design and consulting business and has developed and maintained multiple websites for professional clients in the State College area. Her hobbies include writing, gardening, interior painting/stenciling, and music study as a flutist. Go Lions!





Welliver moves to new position in ASMO

On June 12, former ASMO Project Manager Scott Welliver officially transferred his immeasurable creative strengths and variety of experiences to his new position of Interactive Media Manager. Among his new responsibilities, Welliver will be handling the office's web work and also overseeing all of the office's video production. Congratulations Scott!



ASMO Inks New Writer Intern for Fall Semester: Kerry Bailey

 














ASMO Project Manager Celebrates 25 Years

ASMO Project Manager Monica Kling was honored for her 25 years at Penn State. Coworkers, friends, and family gathered at the ASMO office on Friday, February 1 to celebrate the momentous occasion.


ASMO Welcomes Summer Intern Cynthia Casebere

ASMO would like to welcome Cynthia Casebere to its office. Cynthia is a senior advertising major who joined the ASMO crew this May to begin her summer marketing internship. So far, her favorite classes have been British Literature and Advertising Creative Strategies. She enjoys drawing, specifically pencil drawings and cartoons, and she also tap dances. She is originally from Ridley, PA (south of Philadelphia) and her favorite thing about State College is coffee at Webster's Cafe.




ASMO art director takes home creativity award from HFS Awards

Congratulations to Andrew Heckathorne, ASMO's much acclaimed and well-respected art director, for being awarded the Thomas V. Gibson Award for Creativity and Innovation at the 2007 Housing and Food Services Awards. The awards ceremony was held on Nov. 8 at the Letterman's Lounge in Beaver Stadium.









ASMO Takes the My20 Challenge

The Marketing Office staff will take several steps to reduce our carbon footprint during the April 21-25 Conservation Week. Think you can do better . . . challenge us! More


New Marketing Intern Joins ASMO, Welcome Daniele Romao

Please welcome Daniele Romao, the newest addition to the ASMO office. Coming all the way from Putnam County, NY, Daniele is a marketing major in her junior year. She is a member of the Penn State Marketing Association and her favorite class this semester is Philosophy 100. Daniele attended Brewster High School in New York (about an hour outside of New York City). She enjoys playing tennis and hopes to find a job in marketing after she graduates next year.




Welcome new ASMO writer, Jonathan McVerry.

Prior to accepting this position, Jonathan was employed by the Williamsport Sun-Gazette, where he was the lead political reporter. Previous employment history includes: freelance Entertainment Writer at the Centre Daily Times Weekender, Public Relations Coordinator with the Drew Michael Taylor Foundation, Shippensburg; and Project Manager with Ganister Hill, Shippensburg. Jonathan earned a B.A. in Journalism from Penn State University and obtained a Master's Degree in Communication Studies from Shippensburg University. He is                                                                 interested in music and sports.


New Graphic Designer, Elyse Kuhn, Joins the Staff

Pennsylvania College of Technology is where Elyse decided to obtain a Bachelor of Science degree in Graphic Design. While on campus, she worked as a Graphic Design Intern for Penn College’s information channel, PCTV. She particularly enjoys painting and photography. In her free time, Elyse enjoys spending time with her family and friends. Come cheer on the ALL-WORLD CHAMPIONS OF THE WORLD basketball team, representing the ABS Marketing office.






BANK SHOT!! ASMO's ALL WORLD Championship 3-on-3 basketball team gets ready to take the trophy at the 2007 Auxiliary and Business Services Spring Conference, held at Penn State Erie this year. Come out and watch the ALL-WORLD CHAMPIONS OF THE WORLD take the first-place trophy back to University Park. It's sure gonna look nice next to all the other awesome trophies we own for being totally awesome.

Team members:

Johnny "Jumpshot" Flude

Scott "I dunk more than doughnuts" Welliver

Andy "They should move the 3 point line back another 10 feet" Heckathorne.



Jessa's farewell party. Best wishes to Jessa in her new job at Glaxo Smith Kline in Philadelphia. We'll miss you!!!

First day back at office after break is welcomed by glorious sunrise. (1-3-07) (more).

We're moving Jan. 12-16:
Phone and e-mail service may be sporadic - if you need immediate assistance during this time, call: 814-404-3770.

Seasonal changes bring glorious rainbow to ASMOville

Brilliant rainbow appears over Beaver Stadium -- looking from the front of Hostetter Building -- on Football Eve, Friday, Sept. 29, 2006. The next day, the Lions trounced on Northwestern 33-7. Go Lions!




The Marketing Office wishes former project manager Michele Guisewite a happy life in New Jersey with fiance Joe Plumbo. View photos from the August 19 Wedding in Delaware and the June 29 Going Away Party in the Marketing Office.


Best wishes to retiring Associate Vice President of Finance & Business, Thomas V. Gibson. View photos from the Friday, June 16 party at the Faculty Staff Club at the Nittany Lion Inn.

id+ Program Wins National Marketing Award

The id+ program, which issues Penn State id+ Cards and administers the LionCash+ flexible spending program, won the 2006 award for "Best Marketing" from the National Association of Campus Card Users (NACCU). In addition to producing a newsletter and maintaining a website with information on campus card issues, the NACCU offers card industry employees a variety of networking and educational opportunities.

Several of the award-winning marketing pieces highlighted the LionCash+ program, which has helped facilitate partnerships between the University and businesses located near several Penn State campuses. The program allows all Penn State id+ cardholders to use their LionCash+ funds to make purchases at participating on- and off-campus locations—and has been particularly beneficial for participating businesses in the State College area. Since July 1, 2005, LionCash+ sales at participating State College businesses have exceeded $2.7 million—and several merchants have told the id+ Office that there has been an increase in sales since they started participating in the program. "We attribute our success to our fantastic marketing program and promotional materials," says Cindy Kellerman, manager of the id+ program.

In addition to working with the Downtown State College Improvement District to promote businesses that accept LionCash+, the marketing team—with assistance from student interns—has run ads in the Daily Collegian. "We are always seeking ways to advocate the partnerships we have with participating businesses," says Kellerman, adding that the next phase of the marketing plan is to raise program awareness among faculty and staff. "Some locations offer discounts or incentives to LionCash+ users," she points out. "It is really an unknown benefit among faculty and staff."

View from Monica & Andy's office


Photo by Jerilyn Brom

Pen Runs Out of Ink for ASMO Writer/Editor.

Look at What the Winter Winds Blew In Allie Wilson.

New Intern Finds His Way to ASMO Mike Hricik.

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